Usability Testing to Achieve a Better User Experience

What Is Usability Testing

Usability testing is the practice of testing how easy a design is used by a group of representative users. This testing usually includes the process of user observation as they attempt to complete defined tasks. Usability testings are often and should be done repeatedly, as they produce key insights for improvement during the whole iterative development process before the product’s code development and release.

Why Conduct Usability Testing?

Usability testing enables designers or researchers to evaluate a product by testing it on potential users. Therefore, designers or researchers can identify how usable the current product is and what to improve in terms of user experience. Moreover, usability testing is a good way to dive deeper into users’ needs and preferences by watching their behavior and response while using the product.

  1. Evaluate users’ behavior and response when they try to complete tasks, to see how well the design works.
  2. See how much users enjoy using the product.
  3. Identify opportunities to improve.
  4. Identify problems and their severity.
  5. Find the solutions to identified problems.

Elements of Usability Testing

There are three main elements of usability testing as follows:

The Facilitator

The facilitator guides the participant throughout the usability testing process. They explain how the usability testing will be conducted, give the participant the defined tasks, answers any of the participant’s questions, and asks the participant follow-up questions.

The Tasks

The tasks in a usability testing represent the realistic activities that users might go through in real life. These tasks are then given to the participant of the usability testing, so they can try to complete those said tasks. The task instructions can be delivered to the participant verbally (the facilitator might read them) or can be handed to a participant written on task sheets.

The Participant

The participant should represent a realistic user group of the product. This means that the participant might already use the previous version of the product or just have a similar background or needs to the target user group if they aren’t already a user of the product.

Conducting Usability Testing for Crowd+

To get early feedback from potential users, we conducted a quick usability testing for the annotator application of Crowd+. We prioritized the annotator application of Crowd+ due to the fact that this application would be used by most amount of users compared to the admin and project provider application of Crowd+.

Objectives

To explore areas of improvement and identify users’ pain points when using the desktop version of the annotator application of Crowd+.

Usability Testing Process

First, we designed the tasks based on the main activities annotators can do on the platform. Then, we recruited the participant of the usability testing based on the annotator persona of Crowd+. We conducted the usability testing by using the existing prototype on Figma.

The Annotator Persona of Crowd+

Task Scenario & Results

1. Apply to a Project

Usability Testing Results

Usability testing in action!
  • The participant was a little confused with the term “total point”
  • The participant really liked the fact that he can find a project fast with the presence of a search bar
  • The participant suggests providing a project sorting option by biggest incentive

Conclusion

Usability testing is a practice to test how easy a design is used by a group of representative users. They produce key insights for improvement during the whole iterative development process before the product’s code development and release, therefore should be done as often as possible.

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Amrisandha Prasetyo

Computer science student at Universitas Indonesia | Aspiring product designer 🎨💻